About Conversation24
Conversation24 helps brands grow revenue and reduce costs through AI-powered conversations.
Directly and through our partner network, we convert leads, reactivate dormant prospects, and drive sales for some of Europe's most recognized brands.
We combine cutting-edge AI with human expertise to deliver measurable impact across lead conversion, appointment booking, e-commerce, and customer service via channels such as WhatsApp, webchat, RCS, SMS, and voice. With 16 AI-powered solutions, Conversation24 covers the entire customer journey from first contact to purchase and retention, all designed to increase revenue while lowering operational costs.
Trusted by leading brands across Europe
Our Journey
From startup to AI-first conversational performance leader
The Beginning
LiveChat Service founded in Rotterdam by Nick Blom with a vision to revolutionize lead conversion through conversation.
WhatsApp Pioneers
First-movers in WhatsApp Business API integration, enabling brands to connect with customers on their preferred channel.
Global Expansion
Expanded operations globally through partnership with sports brand Under Armour, establishing presence across international markets.
Rebranding
LiveChat Service rebrands to Conversation24, reflecting our evolution into a full conversational commerce solution.
AI Integration
Launched AI-powered conversation automation, combining machine learning with human expertise for optimal results.
Holland Capital Investment
Strategic investment from Holland Capital to accelerate growth and expand across Europe.
Performance Model
Pioneered the performance-based pricing model. Clients only pay for results, not promises.
Partner Programme
Launched partner programme with virtual shares, enabling agencies and partners to grow alongside Conversation24.
AI-First Solution
Next-generation AI agents achieving 78% conversion rates and processing millions of conversations annually.
Our Mission
We exist to help businesses make money and save money through AI-powered conversations. By automating the routine and empowering humans for the complex, we turn every customer interaction into an opportunity for growth.
Our Management
The leadership team driving Conversation24 forward

Nick Blom
CEO
Founder and CEO of Conversation24. Led the sales team at Van Boom & Slettenhaar before starting Conversation24 in 2015, growing it into a group of companies covering all facets of conversational commerce.
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Mark Vrijvogel
COO
Operational director with a background in Commercial Economics. Previously helped build Alternate Netherlands into one of the largest electronics webshops in the Netherlands and Belgium. After 20 years made the switch to help build our ambitions.
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Moisés Belchín
CTO
Chief Technology Officer specializing in Cloud computing, high traffic systems and security. Connects Development & Operations teams to prioritise needs and provide the best and most secure software solutions.
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Alexandra van der Vloed
Director Clients & Partnerships
Director with 11+ years in premium retail, responsible for marketing and e-commerce. Expert in developing strategic frameworks and building strong corporate identities.
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Jacco ter Schegget
Strategic thinker with 20+ years driving innovation at the intersection of creativity, design and technology. Founder of 'hanare', a strategy consultancy for tech leaders.
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Jorg van der Heijden
Partner Technology at Holland Capital with 10+ years experience as CxO and investor in tech scale-ups. Previously at ING M&A Advisory and Philips Lighting.
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